Skip to main content

SEO Penalties

SEO Penalties
SEO has brought a lot of benefits to all who implement it. Search engine optimization seems a straight forward process but there are so many methods you could use to execute it but some of these methods can also land you in trouble.

Have you ever heard about search engine penalties? You see the search engines have been targeted a lot by a massive number of spam and automation. For this reason, they have filters which have been built into the index for investigating things like unnatural pattern, duplicate content or automated website link building.

The SEO penalties can vary in their duration and effects. The most common penalty is a fall in ranking for a specific site or page with the anchor text supporting. Let’s say you have come up with thousands of new inbound links in your profile in just a month and had built just a few hundred links over the past few months, it would surely look unnatural to the search engines and may flag a penalty.

Over optimization of sites can always lead to sites getting a huge penalty. Either the search engines can bar your site or your site ranking can fall at the bottom. Recovering from a minor penalty can take a lot of time. Its better you follow the search engine guidelines from the start and avoid taking forbidden roads.

Comments